Why is this man smiling? Now there's a rhetorical question. but seriously, for a moment, last night saw us at the Jamaica Pegasus gardens for the launch of the 2010 edition of the Miss Jamaica World competition.
Alongside the now familiar "Beauty With A Purpose" tag, comes "Peace and Love" as in the PALS theme as the Miss World organization in Jamaica teams up with the PALS group to spread the message across the land.
Pageant Director and former queen Terri-Karelle Griffiths Reid, and her cohorts Sara Lawrence and Regina Beavers were on hand - along with reigning Miss Jamaica World Kerry Bayliss. They were joined by reps from Stewart Motors - who used the occasion to relaunch (softly) the Mini brand in Jamaica, as well as Cari-med and other sponsors.
The eliminations take place today.
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